BRiOSS to release Kuromi-themed beauty device at Don Quijote

Beauty brand BRiOSS is collaborating with Sanrio to release a limited edition Kuromi design of its Charm Lift heated massage tool. The product is scheduled for release on September 10, 2026, at approximately 300 Don Quijote locations across Japan, including major branches in Shibuya, Nagoya, and Shinsekai.

The Charm Lift features three selectable functions: EMS, heat, and vibration. It is designed for total care ranging from the face—including the forehead, neck, and eye area (excluding eyelids)—to the body, such as the arms and calves. The device can be used directly over regular skincare products like lotions or emulsions without the need for specialized gels, and maintenance requires only simple wiping.