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[BUSINESS] · Japan · 3 sources

Bushiroad launches Palworld card game in three languages

Bushiroad released the Palworld Official Card Game on July 30, offering simultaneous editions in Japanese, English and Traditional Chinese – the company's first global three‑language launch. The set includes new "SSS" rarity cards and comes in trial decks, booster packs and a sleeve set. A pop‑up store opened near JR Akihabara from July 31 to September 14 to promote the product. Bushiroad’s president highlighted that the project took about two and a half years to develop and that worldwide demo events have already attracted over 10,000 participants. The release follows the recent full launch of the Palworld video game, which saw Steam concurrent users exceed 960,000, reviving interest in the franchise.

Entities: Akihabara · Bushiroad · Palworld