Butool Rizvi to speak at Branding Conference in Sarajevo

Marketing expert Butool Rizvi will speak at the Branding Conference in Sarajevo on September 18. Rizvi, who has over 15 years of experience, has held leadership roles at Unilever and The Coca-Cola Company.

During her tenure at Unilever, she managed brands such as Knorr and Wall’s. She later moved to Coca-Cola in Dubai, where she managed content and strategy for various beverage categories across Eurasia and the Middle East. She is scheduled to become the Senior Marketing Director for Central Asia and the Caucasus in mid-2026, based in Almaty.

The conference, organized by the agency Via Media, aims to provide insights into creating high-impact advertising campaigns that combine data analytics with cultural relevance.