Cacau Show relaunches Care Bears surprise cup campaign

Cacau Show has announced the relaunch of its surprise cup campaign in partnership with Care Bears. Following a successful first edition that sold out in less than a month, the new campaign features ten collectible plush keychains representing different characters from the franchise.

The product includes a disposable cup with exclusive illustrations and a secret compartment at the bottom for the toy. Customers can choose between chocolate drinks and Italian sodas. The items are available at Cacau Show locations with cafeteria services, starting at R$49.90 for loyalty program members.