Calvin Klein launches Fall 2026 denim campaign with Jung Kook

Calvin Klein has unveiled the third chapter of its Fall 2026 ‘Feel the Fit’ denim campaign, featuring global brand ambassador Jung Kook of BTS. Directed by Renell Medrano, the campaign uses music and movement to illustrate the confidence gained from wearing well-fitted denim.

The promotional content highlights new denim silhouettes for the Fall 2026 season, including the ‘90s Straight Jean’ in various indigo washes and the oversized ‘Baggy Jean’ in a classic medium blue. The campaign, which features choreography set to rhythms like ‘My Prerogative,’ is being launched globally across retail locations, online platforms, and high-impact outdoor advertising.