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Canforrales Spanish wines launch market experience in Goiânia
The Canforrales wine line, produced by Bodegas Campos Reales in La Mancha, Spain, is undergoing a market introduction in Goiânia, Brazil. On October 1, the brand will participate in the Gateway project, which features three distinct experiences designed for journalists, retail and gastronomy buyers, and wine enthusiasts.
Master Wine Imports CEO Gilmar Costa is leading the initiative to establish direct contact with various market segments to increase brand awareness and commercial opportunities. The wines originate from a cooperative founded in 1950 in El Provencio, Cuenca, which currently involves over 400 viticulturist families. The vineyards are located in high-altitude areas of the La Mancha plain.
Entities
Bodegas Campos Reales · Gilmar Costa · Goiânia · La Mancha · Master Wine Imports