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[CULTURE] · Colombia, Spain · 5 sources

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Canned fish market shifts from pantry staple to gourmet trend

The canned fish market is experiencing a shift in consumer perception, moving from a basic pantry staple to a gourmet and practical food choice. In Colombia, Zenú, a brand under Grupo Nutresa, is strengthening its presence in the tuna category. The company notes that tuna is a staple in 90% of Colombian households, driving a market valued at nearly one trillion pesos. This growth is supported by changing demographics, such as the rise of single-person households and a demand for versatile, quick-to-prepare proteins.

In Spain, canned fish has become a significant culinary trend. Consumers are increasingly viewing preserves like sardines, mackerel, and mussels as high-quality, affordable options that offer intense umami flavors. Gastronomic influencers, such as Carlos Álvaro of 'El Catalatas', have helped elevate the status of canned goods, treating them as 'gastronomic jewels' that can age and evolve in quality, similar to fine wines.

Entities

Carlos Álvaro · El Catalatas · Grupo Nutresa · Zenú

Claims

What the coverage asserts, and how many sources carry each claim.

  • [○ 1 SOURCE] Spain likely possesses the best canned preserves in the world. www.telva.com
  • [○ 1 SOURCE] Nine out of ten Colombian households consume tuna. www.revistalabarra.com
  • [○ 1 SOURCE] The tuna category in Colombia generates approximately one trillion pesos. www.revistalabarra.com
  • [○ 1 SOURCE] The growth of single-person households is expanding opportunities for the canned fish category. www.revistalabarra.com
  • [○ 1 SOURCE] The canning process intensifies the umami flavor in fish like sardines and mackerel. www.que.es