Carmelo Anthony says Knicks title reignites New York City

Former Knicks star Carmelo Anthony told reporters at the Variety and Google TV Industry Innovators event during Cannes Lions that the team's championship has "reignited" New York City. He highlighted the mix of longtime fans such as Spike Lee and newer supporters like actor Timothée Chalamet, noting how the victory energises the city's culture. Anthony also promoted his "7 PM in Brooklyn" podcast and reflected on his transition from NBA player to entrepreneur, citing the experience he gained dealing with team front offices and brand partnerships.

He emphasized that the championship offers an opportunity to build community and give people a voice in the city's sports landscape.