Cécred haircare brand launches in the UK via Space NK

Beyoncé’s haircare brand, Cécred, has officially expanded internationally with its first retail launch outside the United States. The brand is now available at the British beauty retailer Space NK.

To celebrate the UK launch, Beyoncé attended a high-profile event in London alongside her mother, Tina Knowles. The appearance featured custom fashion from designer Harris Reed, including a sculpted white corset and a sheer lace skirt, accessorized with Messika diamonds. The brand, which was developed with significant research into hair science and Black hair culture, aims to serve a wide range of hair textures.

Industry professionals and beauty insiders attended the London festivities, marking a major milestone in the brand’s global growth strategy.