CELVOKE collaborates with HEYEP for 2026 holiday collection

CELVOKE, a total beauty brand by Mash Beauty Lab, has announced a limited 2026 holiday collection in collaboration with the South Korean hair accessory brand HEYEP. Themed ‘Unlocking the Heart’, the collection features metallic silver and padlock-inspired packaging.

The lineup includes the Expressive Eyes EX08 palette, a nine-color eyeshadow set featuring matte, glitter, and shiny textures in brown tones. Other products include the Padlock Multi Color Balm, which comes in a heart-shaped padlock case, and a fragrance balm with notes of cypress, citrus, and lavender designed for use on skin or hair.

Some items, such as the Padlock Multi Color Balm in the shade ‘EX04 Striking Teddy’, will be exclusive to specific locations including Hankyu Umeda Main Store, Lumine Yurakucho, and Lumine Shinjuku 1. Reservations begin October 1, 2025, with the official release scheduled for October 15, 2025.