Central Okanagan highlights benefits of local holiday shopping

Black Press Media is launching an eight-part series in the Central Okanagan to explore the economic impact of shopping with local businesses during the holiday season. The series aims to demonstrate how spending within the community serves as a vote of confidence for local commerce and creates a ripple effect that strengthens the regional economy.

The coverage will feature gift ideas unique to the area, introduce local business owners, and highlight holiday traditions in Kelowna, West Kelowna, Lake Country, and Peachland. The initiative follows previous shopping local campaigns used during the COVID-19 pandemic to support small businesses.