Cherry Cola makeup trend shifts beauty palette to red and brown

The beauty industry is transitioning from golden and caramel tones toward a new color palette known as ‘Cherry Cola’ makeup. This trend focuses on a blend of cherry red and brown shades, offering a more intense and decisive look compared to the previous ‘Latte Makeup’ trend which relied on nude and warm tones.

The focal point of the trend is the lips. The technique involves using a brown lip liner around the edges, which is then blended inward, followed by the application of a cherry red lipstick or gloss in the center to create a soft, slightly imperfect gradient. This look can be further enhanced with clear gloss for added dimension.

Beyond the lips, the trend extends to the complexion. Traditional pink or peach blushes are being replaced by light applications of cherry red on the cheeks to create a fresh, natural effect. Celebrities such as Hailey Bieber and Kylie Jenner have been noted for adopting similar color combinations.