Chery Cebu dealership opens in Cebu City, Philippines

Chery Auto Philippines (CAP) launched its newest full‑service dealership, Chery Cebu, in the Banilad district of Cebu City. The outlet is operated by Pacific Autoworld Inc., a member of the Borromeo Group of Companies, and aims to expand access to Chery’s range of SUVs and electrified vehicles across the Visayas region.

Located at the corner of Gov. M. Cuenco Avenue and J. Panis Street, the dealership features a spacious showroom and a service centre with five work bays. It will be open Monday to Saturday from 8 am to 6 pm and on Sundays from 8 am to 5 pm. Pacific Autoworld President Marco Borromeo said the new site will provide “smart, reliable, and future‑ready mobility solutions” and help build lasting customer relationships. UAAGI Auto Group Deputy Director Joshua Sytin praised the opening as a milestone for the brand’s presence in Cebu.