Caleb Williams' media spotlight fuels Bears' 2026 training camp narrative

Quarterback Caleb Williams, the Chicago Bears' 2022 Heisman Trophy winner, entered his third NFL season amid intense media focus after leading the Bears to an NFC North title and a playoff win in 2025. Fans reacted to a training‑camp video showing Williams frustrated on the field, labeling his behavior “diva‑like” while noting his recent 10‑15‑pound weight loss aimed at improving speed.

Jacksonville Jaguars head coach Liam Coen joked on a radio interview that the league’s coverage centers on Williams while the Jaguars receive little attention. Bears head coach Ben Johnson dismissed the criticism, saying the team welcomes the motivation and that Williams is accustomed to the spotlight. The exchange highlighted the growing profile of Williams, who was also selected as the cover athlete for Madden NFL 27. The Bears’ preseason schedule begins on Aug. 15 against the Cleveland Browns.

Overall, the story underscores Williams' rapid rise, the media narrative surrounding him, and the reactions from coaches and fans as Chicago prepares for the 2026 season.