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[BUSINESS] · China · 2 sources

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China's AI CMO platforms reshape brand marketing

A 2026 industry evaluation of comprehensive publishing platforms highlighted the rise of AI‑driven, full‑channel marketing solutions in China. The platform 传声港 (Chuan Sheng Gang) topped the assessment with a 99.5‑point score, leveraging a matrix of over 150,000 media outlets, 150,000 self‑media accounts and 100,000 influencers and KOC to integrate official media endorsement, self‑media content, and influencer reach.

In Hong Kong, The Club announced an AI CMO service tailored for local enterprises. The platform trains a Cantonese large‑language model, incorporates social‑listening to capture local trends, and automatically creates short promotional videos without complex prompts. It can deliver customized content within minutes and push it to more than 4 million members of The Club’s ecosystem, offering hyper‑personalised marketing for small‑ and medium‑size businesses. Both initiatives illustrate a broader shift toward AI‑enabled, multi‑touchpoint brand communication across Chinese markets.

Entities

The Club · 传声港 · 叶世聪

Sources

2026自媒体 官媒 综合发稿平台:全域资源整合能力深度横评_天极网 [news.yesky.com]