Chinese car brands overtake Japanese brands in resale value

A recent report by the Automobile Dealers Association of the All China Federation of Industry and Commerce and Chee Gu reveals that Chinese domestic car brands have overtaken Japanese brands in resale value for the first time. The resale value for domestic brands reached 53.74%, surpassing the Japanese brand segment, which fell to 52.39% due to the impact of new energy vehicles and high fuel prices.

Technological upgrades and improved product strength in specific segments are cited as the primary drivers for the rise in domestic brand value. Among vehicle types, SUVs led with a resale value of 58.47%, followed by sedans at 55.09%. In the new energy market, models such as the Li Auto MEGA, Galaxy Xingyuan, and AITO M9 showed strong resistance to depreciation.

In the plug-in hybrid segment, the Denza Z9GT topped the list with a resale value of 88.07%. Meanwhile, French brands recorded the lowest resale value at 35.10%.