Chocolate industry sales reach $24.2 billion amid market shifts

The chocolate industry continues to see strong consumer demand despite recent challenges involving cocoa price volatility, supply chain issues, and labor concerns. For the 52-week period ending June 14, 2026, total chocolate candy sales reached $24.2 billion, representing a 7.2% increase.

Subcategory performance was varied. Snack-size chocolate candy saw the highest percentage growth at 15.7%, totaling $1.9 billion. Smaller chocolate items (under 3.5-oz) in boxes, bags, or bars grew by 10.7% to reach $6.8 billion. In contrast, the sugar-free chocolate candy subcategory declined by 3%, totaling $304 million.

Key market players reported mixed results: • Hershey: $894.3 million in candy sales (down 2.4%) and $2.8 billion in smaller format sales (up 8.1%). • Mars Wrigley: $515.5 million in candy sales (up 7.2%) and $2.2 billion in smaller format sales (up 9.9%). • Ferrero USA: $214.5 million in candy sales (up 0.9%) and $416.8 million in smaller format sales (up 8.1%). • Hu Foods: Experienced a 31% increase in sales, reaching $73.5 million. • Feastables: Reported a 5.8% loss, with sales at $21.2 million.