Coda expands global commerce partnership with Forter

Coda, a global leader in digital content monetization and distribution, is expanding its partnership with the trust intelligence platform Forter to support new markets and payment methods.

The expansion follows the successful implementation of Forter’s 3D Secure (3DS) optimization, which reportedly generated a 20% revenue uplift in key markets, including the USA, over an 18-month period by reducing checkout friction.

Coda will utilize Forter’s fraud management and payment optimization solutions, which leverage AI-driven identity-linking capabilities to distinguish legitimate customers from fraudulent actors. This technology is particularly aimed at addressing the unique challenges of digital commerce, such as in-game currencies and vouchers, which are susceptible to instant transfer or resale. By sharing risk signals with banks and routing transactions to optimal processors, the partnership aims to maximize authorization rates and minimize costs for digital content distributors.