Japanese retailers launch seasonal baby and Halloween products

Various Japanese retailers and brands are launching seasonal products for late 2026, focusing on baby care and Halloween celebrations.

Akachan Honpo, in collaboration with Nor Corporation, will begin pre-selling & HUG time ‘Kojicoji Baby’ additive-free bath balls on August 28. These products feature mascots and are designed for sensitive skin, omitting fragrances, synthetic colors, preservatives, surfactants, and antioxidants.

In preparation for Halloween, several companies have announced themed releases:

• Mondelez Japan is offering Oreo Halloween Packs with 15 different monster-themed individual wrappers. • Ginza Cozy Corner will launch Halloween-themed cookie and madeleine gift boxes featuring black cats and jack-o'-lanterns starting September 1. • Moomin x Merry Chocolate is releasing limited-edition chocolate tins featuring Moomin and Little My characters. • Compass Cafe is hosting a Halloween event from September 1, featuring limited menus, novelty items, and themed merchandise.

Additionally, Akachan Honpo is hosting an E-Tele character fair from August 28 to September 24, offering apparel and toys featuring popular characters like Wanwan and Keke-chama.