Spider-Man: Brand New Day projected to open with $180‑$190 M, features Hulk‑Punisher showdown

Sony and Marvel Studios expect Spider‑Man: Brand New Day to open in U.S. theaters on July 31, 2026 with a three‑week box‑office projection of $180 million‑$190 million, making it the biggest domestic debut of the year and the franchise’s second‑largest after No Way Home. Directed by Destin Daniel Cretton, the film stars Tom Holland as Peter Parker, Zendaya, Jon Bernthal as the Punisher, Mark Ruffalo as the Hulk, Sadie Sink and others. The story is set four years after No Way Home; Peter has erased himself from the memories of his loved ones, fights crime alone, and undergoes a physical evolution that threatens his existence while confronting a new wave of villains.

Leaked pages from the official art book and an international promo spot reveal a “Savage” green Hulk, alternate Punisher designs, and a massive battle sequence where Spider‑Man, the Punisher and the Hulk clash. The art also shows other villains such as Boomerang and Ramrod, while the ninja clan The Hand is hinted at in separate rumors about a larger MCU role. The marketing rollout emphasizes the unprecedented Hulk‑Spider‑Man‑Punisher confrontation, driving high audience awareness and pre‑sale numbers.