Coparmex Sonora Norte hosts business forum on USMCA and AI

More than 500 entrepreneurs, executives, and sector representatives gathered in Hermosillo, Sonora, for the 19th edition of the Ideas en Movimiento 2026 Business Forum. Organized by Coparmex Sonora Norte, the event focused on the economic, political, security, and technological challenges shaping the future of Mexican businesses.

Key topics included the economic outlook for Mexico and the upcoming USMCA (T-MEC) review, presented by Alejandro Gómez Tamez. Security challenges and the changing landscape of Mexico were discussed by Héctor de Mauleón, while Ramón Alberto Garza García addressed political power dynamics. Additionally, Juan Javier Ibarra Pitts spoke on the role of artificial intelligence in optimizing business processes and enhancing human talent.

Jaime Félix Gándara, president of Coparmex Sonora Norte, urged the productive sector to avoid improvisation and prioritize strategic decision-making to mitigate risks and seize emerging opportunities.