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[BUSINESS] · Guatemala · 3 sources

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Corona launches new 16-ounce can format in Guatemala

Corona has expanded its product portfolio in Guatemala with the launch of a new 16-ounce (473 ml) can. This new format provides 33% more content than the previous 12-ounce presentation.

Diego Alonzo, Marketing Director of AMBEV Guatemala, stated that the launch aims to strengthen the brand's presence in the country by offering formats that respond to new consumption occasions and connect with consumers who value practicality alongside a premium experience. The new cans are being distributed to major supermarkets and convenience stores nationwide with a suggested retail price of Q11.50.

Entities

AMBEV Guatemala · Corona · Diego Alonzo · Guatemala

Sources