Cuenca employers identify sports and tourism as economic drivers

The Confederation of Employers of Cuenca (CEOE CEPYME Cuenca) has identified the sports and active tourism sectors as significant drivers of economic growth and employment for the province. The organization highlights a dual economic impact: the professionalization and investment in physical activity and adventure tourism services, and the influence of local sports clubs that attract visitors and stimulate demand for auxiliary services.

This growth creates synergies with sectors such as health, leisure, innovation, and tourism, positioning sports as an emerging business niche. Additionally, the organization noted the involvement of the national CEOE in establishing international standards for labor rights in professional sports during meetings in Geneva with the International Labour Organization. These guidelines aim to promote collective bargaining, equality, and workplace safety within the sector.