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Cyrela opens concept store in São Paulo
Cyrela, a leading Brazilian construction and real estate development company, has inaugurated its Cyrela Concept Store in the Pinheiros district of São Paulo. Located on Rua Henrique Schaumann, the boutique-style space is designed to provide an immersive experience for clients interested in the company’s latest residential launches.
The store features detailed scale models and presentation resources to showcase various projects, including the Heritage Riviera development in Porto Feliz, which spans approximately 4.5 million square meters. The space also highlights high-end partnerships with international brands and studios, such as Capri Lifestyle by Dolce&Gabbana Casa and EPIC by Pininfarina.
According to Telma Graziano, the company’s marketing superintendent, the concept store aims to translate the essence of Cyrela’s developments, allowing visitors to perceive the details and stories behind each project through personalized service and architectural immersion.
Entities
Cyrela · Dolce&Gabbana Casa · Pininfarina · São Paulo · Telma Graziano
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 3 SOURCES] Cyrela inaugurated a concept store in Pinheiros, São Paulo. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com
- [● 3 SOURCES] The store features projects signed by Dolce&Gabbana Casa. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com
- [● 3 SOURCES] The store features projects signed by Pininfarina. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com
- [● 3 SOURCES] The Heritage Riviera development covers approximately 4.5 million square meters. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com
- [● 3 SOURCES] The Heritage Riviera project is located in Porto Feliz, São Paulo. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com
- [● 3 SOURCES] The store is located at Rua Henrique Schaumann, 461. valor.globo.com · portal.comunique-se.com.br · oglobo.globo.com