Dairy Queen launches Halloween Spellbound Series featuring ube-flavored Blizzard

Dairy Queen is launching a seasonal Halloween-themed menu known as the Spellbound Series. The centerpiece of the collection is the Enchanted OREO Blizzard, which features OREO cookie pieces blended into soft serve with ube flavor. Ube, a purple yam common in Filipino desserts, provides the treat with a distinctive purple color and an “enchanted purple shimmer” on top.

The seasonal lineup also includes the Bubble Brew DQ Sparkler, a drink made of blood orange, lemonade, and sparkling water topped with cold foam. For those seeking savory options, the brand is introducing a new ghost pepper sauce described as a smoky, fiery dip. The collection is scheduled to be available through November 1.