Dame Dash's life rights auctioned for $550,000

Everlasting Films, LLC has won the auction for the exclusive, worldwide life rights to Roc-A-Fella co-founder Dame Dash. The winning bid of $550,000 will be directed to Dash's creditors rather than to Dash himself.

The rights acquired by Everlasting Films, LLC include Dash's life story, 100 hours of video content, photographs, memorabilia, and rights to an unreleased documentary or film project. If the deal with Everlasting Films, LLC fails to close within the required period, the rights may go to Doug Peters, who also submitted a bid exceeding $500,000.

The auction was overseen by bankruptcy trustee Traci K. Stevenson in a Florida court. Stevenson sought permission to sell the rights in August, noting that while Dash had not listed them as assets during his bankruptcy filing, they possess evident value due to his public profile and historical association with Roc-A-Fella Records and Jay-Z.