Dana White buys two Ram trucks for $1.5 million at charity auction

UFC President and CEO Dana White purchased a pair of performance trucks for $1.5 million during the Barrett-Jackson Las Vegas auction. The sale, which took place on September 11, was a charity event where Barrett-Jackson waived all auction fees and commissions to ensure 100% of the hammer price benefited charitable organizations.

The lot included the first retail-production 2027 Ram 1500 Rumble Bee SRT (VIN 001), featuring a 6.2-liter Hellcat Hemi V8 producing over 900 horsepower, and a customized 2005 Dodge Ram 1500 SRT-10 equipped with an 8.3-liter V10.

The proceeds from the $1.5 million bid are being split between the Folds of Honor Foundation and the UFC Foundation, with support also directed toward Hispanic charities.