Dana White targets Ryan Garcia for Zuffa Boxing

Dana White has expressed interest in signing Ryan Garcia to Zuffa Boxing once the fighter’s current promotional agreement with Golden Boy Promotions expires. White noted that Zuffa is targeting fighters who possess significant commercial appeal and box office potential, citing Conor Benn as a fighter who can build a business around.

Garcia, the WBC Welterweight champion, remains a highly polarizing and commercially valuable figure despite past controversies, including a year-long suspension following a positive test for a banned substance. While his technical legitimacy has been debated, his massive social media presence and celebrity factor make him a primary target for Zuffa's expansion.

The interest comes amid the buildup to Garcia’s upcoming bout against Conor Benn. White’s public comments suggest that Garcia’s marketability remains high regardless of the fight's outcome, as his popularity is driven largely by his personality and mainstream visibility.