Daniella Motta opens nudist barbershop in Florianópolis

Daniella Motta, a 21-year-old content creator, has opened a nudist barbershop in Florianópolis, Brazil. The establishment allows professionals to work nude, while clients may choose to remain clothed, in underwear, or nude. Services are priced between R$ 3,000 and R$ 4,000.

The business has faced significant local opposition. Motta reported that complaints from neighborhood residents regarding the nature of the business forced the shop to relocate its address. Additionally, the entrepreneur has faced personal threats, leading her to hire private security for her daily movements.

Motta stated that the concept focuses on privacy and dedicated time for clients, aiming to differentiate the space from traditional, rushed salons. Despite the controversy and social media criticism, she intends to maintain the business model and expand services to include manicure and pedicure treatments.