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Dark Lab leads Latin American creatine sales in 2025
Dark Lab has emerged as the leader in creatine sales in Latin America for 2025, based on the volume of kilograms sold. According to data from Euromonitor International, the Brazilian company sold more than 1,913 tons of the supplement throughout the year.
The company attributes this performance to a strategy focused on digital sales, competitive pricing, and consumer relationships. Creatine currently accounts for approximately 45% of Dark Lab's revenue. The brand saw significant growth in e-commerce channels, including a 190% increase in sales on Mercado Livre between 2024 and 2025, while also maintaining a strong presence on Amazon.
Dark Lab has also emphasized product quality, citing purity tests from the Brazilian Association of Nutritional Product Companies (Abenutri) and reports from the National Health Surveillance Agency (Anvisa) that indicated 100% purity in their products.