David Beckham earns massive dividends following World Cup brand deals

David Beckham DRJB Holdings World Cup advertising brand endorsements dividend payments

David Beckham has earned significant wealth through extensive brand endorsements during the recent World Cup. His commercial entity, DRJB Holdings, reported a record year with a 46% increase in profits, reaching approximately $65.7 million.

According to reports from The Guardian, the company's revenues rose to $110.5 million. This financial success allowed for substantial dividend payments to shareholders. Beckham, who holds a major stake in the company after selling 55% to Authentic Brands Group in 2022, reportedly received approximately $51 million in dividends.

Beckham's visibility during the tournament included advertising campaigns for several major brands, such as Bank of America, McDonald’s, Verizon, Lay’s, Stella Artois, and Home Depot. His commercial activities continue to drive growth for his various business divisions, including DB Ventures.

Entities

Authentic Brands Group · Bank of America · DRJB Holdings · David Beckham · Inter Miami CF

Claims

What the coverage asserts, and how many sources carry each claim.

[○ 1 SOURCE] Pre-tax profits for DRJB Holdings rose 46% to a record $65.7 million. www.mediafax.ro
[○ 1 SOURCE] Beckham received approximately $51 million in dividends this year. www.mediafax.ro
[○ 1 SOURCE] David Beckham appeared in numerous advertising campaigns during the summer World Cup tournament. www.mediafax.ro
[● 2 SOURCES] DRJB Holdings recorded a profit increase of £50 million in 2025. www.vanityfair.fr · www.vanityfair.it
[● 2 SOURCES] Beckham promoted brands including Lay’s, Stella Artois, Home Depot, Bank of America, McDonald’s, and Verizon. www.vanityfair.fr · www.vanityfair.it
[○ 1 SOURCE] Beckham sold a 55% stake in his business to Authentic Brands Group in 2022 for £200 million. www.mediafax.ro
[● 2 SOURCES] Beckham's dividend check is estimated at £38.9 million. www.vanityfair.fr · www.vanityfair.it
[○ 1 SOURCE] DRJB Holdings revenues grew to $110.5 million last year, up from $92.3 million in 2024. www.mediafax.ro