Dia opens new proximity store in Segovia

Dia has opened a new proximity store in Segovia, expanding its presence in the Castilla y León region. The new establishment features a sales area of over 250 square meters and offers approximately 2,550 product references.

The opening includes the hiring of seven new employees. To mark the inauguration, the company is offering a 25% discount on fruit, vegetables, bakery, and pastry sections for the first month, alongside additional discounts for Club Dia members.