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Digital business card and NFC technology trends
The digital business card market offers various alternatives to services like Dot, utilizing NFC technology, QR codes, or direct links to share contact information. Options range from free app-based solutions like HiHello to premium physical NFC cards and branded metal designs from providers such as Tapt, V1CE, and Linq.
Small businesses are increasingly using NFC tags (such as NTAG213, 215, or 216) to facilitate customer engagement, including direct links to Google reviews. Implementing these tools involves writing specific URLs to chips and providing QR code fallbacks for devices without NFC capabilities.