Disney and Lucasfilm Publishing launch Star Wars Reads literacy initiative

Disney and Lucasfilm Publishing have announced the return of ‘Star Wars Reads,’ a month-long initiative running throughout October 2026. The program is designed to celebrate storytelling and promote literacy across all age groups.

As part of the initiative, Disney Publishing is partnering with the literacy nonprofit First Book to support educators in under-resourced communities. The partnership includes providing 500 eligible educators with $100 gift certificates for books via the First Book Marketplace, alongside a free Star Wars Reads Educator Toolkit. Additionally, Penguin Random House Children’s Books, a Disney Publishing licensee, will donate books to First Book to increase access to Star Wars titles.