Hang Lung Properties launches 66th anniversary consumer rewards

Hang Lung Properties is celebrating its 66th anniversary by launching a series of consumer rewards throughout September. The campaign includes three main benefits for shoppers across its portfolio of malls and properties, such as Fashion Walk, The Peak Galleria, and various Central locations.

Key promotions include the ‘66 Carnival’ for ‘hello’ members, offering electronic cash vouchers, Häagen-Dazs vouchers, and Ocean Park tickets based on spending thresholds. Additionally, a new member welcome program has been established for those joining the ‘hello’ membership scheme.

In collaboration with AlipayHK, the company is also promoting digital payment adoption, offering instant discounts for users spending at participating merchants in malls like Olympian City and Monterey Plaza. The company continues to expand its retail offerings with the addition of new international and local brands across its shopping centers.