Don Gato Tequila releases new song ‘Cool Times’ for brand campaign

Don Gato Tequila, a brand co-owned by actor and producer Danny McBride, has released a new original song titled ‘Cool Times’ as part of its latest marketing campaign. The track was written, produced, and performed by Jon Lindsay, with backing vocals provided by Benji Hughes.

The song debuts in a one-minute house-party advertisement filmed in Charleston, South Carolina. The spot was written, directed, and shot by Don Gato co-owner Chris Walldorf. The campaign continues the brand’s established ‘Saga of All Sagas’ theme, which blends lucha libre mythology with comedic elements.

This musical addition follows previous advertising efforts by McBride and collaborator David Gordon Green that have received recognition from industry outlets such as Ad Age and Adweek.