Dongkook Pharmaceutical launches Luoncell brand on Olive Young

Dongkook Pharmaceutical is hosting a launch promotion for its derma vegan cosmetic brand, Luoncell, on the Olive Young online mall through September 30. The event focuses on the brand's flagship product, the Cellbiome Essence, which is featured as a ‘New Product of the Month’ from September 21 to 25.

The Cellbiome Essence is a first-step mist designed for sensitive skin following cleansing. It contains 73% Cellbiome ingredients derived from coastal Eryngium, incorporating approximately 800 million plant-derived exosomes to assist with skin moisture, elasticity, and condition management. The product features a dual-layer design with an essence layer and a white crema layer to simplify skincare routines.

During the promotion, customers purchasing the Cellbiome Essence will receive a trouble cover patch and a jewel sticker. Customers spending over 50,000 KRW on Luoncell products will receive a specially produced octopus gua sha tool. Additionally, a review event is being held where 50 participants will be selected to receive PDRN Serum, a high-functionality product containing 10% low-molecular, high-purity Centella-P PDRN.