DraftKings secures exclusive iGaming rights and NFL betting partnerships

DraftKings has secured several major commercial agreements involving gaming content and sports betting partnerships.

Through a multi-year deal with Games Global, DraftKings has obtained exclusive access to the CASHINGO™ franchise across regulated U.S. iGaming states. This agreement provides the operator with a growing portfolio of titles featuring a unique bingo-inspired slot mechanic developed by Slingshot Studios.

Separately, the NFL has announced multi-year partnerships with DraftKings, FanDuel, and Fanatics ahead of the 2026 season. While DraftKings and FanDuel have been partners since 2021, the league is adding Fanatics to the group. The partners will promote online and retail sports betting, integrate with NFL digital media properties, and maintain a presence at major events like the Super Bowl and NFL Draft. The companies have also agreed to collaborate with the NFL on responsible gaming initiatives and the prohibition of objectionable wagers, such as those tied to officiating or injuries.