Dubai launches new tourism membership and visa services

Dubai Access Club Visit Dubai tourism loyalty program Dubai Economic Agenda D33 Sheikh Hamdan

Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, has announced two new initiatives to enhance the emirate’s tourism sector: the Dubai Access Club and integrated visa services.

The Dubai Access Club is described as a world-first, city-led, invitation-only membership program designed to reward repeat visitors with exclusive experiences, services, and benefits. The program aims to build long-term relationships with international travelers and convert them into a loyal community.

Additionally, Dubai will integrate single- and multiple-entry tourist visa applications directly into the official Visit Dubai platform. This move is intended to simplify the visitor journey and make travel arrangements more seamless.

Both initiatives are scheduled for implementation in November 2026. The programs are being developed through a collaboration between the General Directorate of Identity and Foreigners Affairs – Dubai, the Dubai Department of Economy and Tourism, and Digital Dubai, as part of the Dubai Economic Agenda, D33.