started · updated
Duquesa invests in fans as Spotify announces Superfans event
Brazilian rapper Duquesa is investing in the professional development of her fan club members by providing scholarships and courses in marketing and social media. The initiative aims to formalize the organic work fans already perform to promote her music, with some participants already securing employment in the field or working with her team.
In a broader industry move, Spotify has announced the Spotify Superfans Experience (SFX), a global event dedicated to fandom culture. The first edition is scheduled for January 23–24, 2027, at Distrito Anhembi in São Paulo. The event will feature various artists, including Ludmilla, Marina Sena, Luísa Sonza, Pabllo Vittar, Duquesa, and Matuê, participating through live performances or specialized fan experiences.