Dutch retailers introduce new holiday products and displays

Retailers in the Netherlands are introducing new seasonal offerings and layouts for the holiday period. HEMA has released a wooden Takkie and Siepie-themed Christmas tree designed for children aged three and up. The 27-centimeter-tall toy allows children to decorate the tree themselves using wooden animal figures and ornaments, priced at €12.99.

In Duiven, Intratuin has launched a redesigned Christmas show featuring a semi-permanent setup. Utilizing space from a nearby closed Gamma location, the garden center has added escalators, elevators, and new dining facilities. The new concept includes 'Santafia,' a permanent residence for Santa Claus that remains part of the store year-round, aiming to increase efficiency by reducing the time required for seasonal assembly and disassembly.