Edwina Herrmann focuses on process quality at what when why

Edwina Herrmann, a project manager at the Ludwigsburg-based agency what when why, emphasizes combining process quality with customer benefits. Since May 2023, she has managed events of various scales, from initial planning to final implementation.

Her approach is informed by her background in gastronomy and event catering, including previous experience at Rauschenberger Eventcatering. Herrmann utilizes her training as an event management specialist to provide clients with clear responsibilities, binding coordination, and traceable project progress to reduce administrative effort and facilitate decision-making.