efbet becomes main partner of Greek football club Niki Volos

Bulgarian gambling and entertainment company efbet has announced a partnership with the Greek football club Niki Volos for the 2026/2027 competitive season. This marks the company’s first football sponsorship in Greece, where it already operates via the efbet.gr platform.

Under the agreement, the efbet logo will be featured on the front of the team’s match jerseys. The company aims to increase brand recognition and connect with the Greek football audience through this commercial partnership. Niki Volos management described the deal as a key moment for the club’s commercial and communication development.