El Florido Abarrotes y Carnes opens fourth Rosarito store in Puerto Nuevo

El Florido Abarrotes y Carnes inaugurated its Puerto Nuevo location on 30 July 2026, marking the chain’s 65th outlet and the fourth store in the municipality of Rosarito, Baja California. The new shop offers the retailer’s usual range of fresh meats, groceries, and special promotions such as three‑for‑two sweet bread on Wednesdays and traditional combo meals (asada, carnitas, menudo, pozole).

The opening brings the total number of El Florido locations to 36 in Tijuana, 9 in Mexicali, 7 in Ensenada, 4 in Rosarito, 3 in Tecate, and several others across the state, reinforcing the company’s commitment to low prices and broad coverage throughout Baja California.