Elissa and Tamer Ashour perform at U Arena in New Alamein City

Singers Elissa and Tamer Ashour performed at the U Arena in New Alamein City as part of the ‘Yalla Sahel’ season. The event drew a large crowd and featured a selection of the artists' most famous musical works.

The concert is part of the ‘Yalla Sahel’ program, which offers an integrated entertainment and tourism schedule including musical, sporting, cultural, and recreational activities. The initiative aims to enhance Egypt's tourism product and establish the North Coast as a major regional destination for entertainment, tourism, and investment through public-private partnerships.