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Elmia Lantbruk celebrates 65 years with record attendance
The Elmia Lantbruk agricultural fair celebrated its 65th anniversary in 2026, drawing a record 24,775 visitors over three days. The event, held in Jönköping, Sweden, serves as a central meeting point for the agricultural industry, facilitating connections between farmers, suppliers, and advisors.
Originally launched in 1961 as an outdoor fair at Rosenlundsfältet, the event evolved alongside the mechanization of Swedish agriculture. While the fair faced economic challenges in the late 1980s and early 1990s, it transitioned to an indoor format to manage costs and improve practicality for exhibitors and visitors.
The 2026 edition featured livestock exhibitions, an innovation arena, and a focus on the next generation of farmers. Organizers noted that high engagement among young people indicates strong future confidence within the agricultural sector.