Elon Musk look‑alike chef draws crowds to Chinese grill house as Vietnam’s snow‑milk drink sparks queues

A short video posted online showed a chef at a grill restaurant in Dong Xuan, Shanxi province, China, who closely resembles tech billionaire Elon Musk. The clip garnered over 800,000 interactions, prompting large numbers of visitors to travel to the establishment to take photos and try the food. The chef, identified as 40‑year‑old Ma, also co‑owns the restaurant. While the venue saw a noticeable rise in foot traffic, revenue did not skyrocket and service capacity remained unchanged.

In Ho Chi Minh City, Vietnam, a drink called “Vân Nam snow milk” became a viral sensation after clips circulated on social media. The shop on Lê Đức Thọ street prepares a limited daily supply—about 50 litres—and customers often line up for up to two hours. Many leave empty‑handed when the batch runs out, and the craze has spread from an alley stall in Gò Vấp to other districts and cities across the country.