Embassy of Norway in Argentina embraces Moria Casán phenomenon

The Norwegian Embassy in Argentina has released a viral video embracing the cultural phenomenon of Moria Casán. In the footage, embassy staff set aside formal diplomatic protocol to recreate the personality and iconic catchphrases of the Argentine media figure, such as ‘Si querés llorar, llorá’.

The video follows the success of the Netflix biographical series about Casán, which recently entered the global Top 10 for non-English language series and reached the top spot in Argentina and Uruguay. This is not the first instance of the Norwegian diplomatic mission engaging with local culture; previously, Ambassador Halvor Sætre used popular Argentine memes to celebrate football victories.

While social media users joked that ‘Moria reached Norway,’ the content was produced specifically by the embassy's headquarters in Buenos Aires to connect with local audiences through humor and pop culture references.