EMotorad partners with Mercedes-Benz to launch AMG F1 e-bikes in India

Indian electric cycle manufacturer EMotorad has entered an exclusive partnership with Mercedes-Benz India to assemble and retail the Mercedes-AMG PETRONAS Formula 1 electric bike lineup within the country.

EMotorad, headquartered in Pune, will locally manufacture three premium models: the City Edition, the Track Edition, and the Rallye Edition. These e-bikes feature aircraft-grade aluminum frames, Gates carbon belt drives, internal gearboxes, and integrated displays.

As part of the agreement, EMotorad will manage the entire customer lifecycle, including after-sales service, technical repairs, and maintenance. The e-bike range will be sold exclusively through selected Mercedes-Benz retail dealerships across India, targeting luxury car owners and Formula 1 enthusiasts.