Enterprise Greece hosts internationalization seminar in Western Macedonia

Enterprise Greece held a seminar titled ‘Business Internationalization: Growth and Extroversion Strategies in International Markets’ during the 34th Western Macedonia Exhibition. The event focused on providing local businesses with the necessary tools, guidance, and methodologies to expand their export activities into global markets.

Key presentations included specialized export services from Giannis Retzas, General Director of Foreign Trade Development Strategy at Enterprise Greece, and expansion methodologies from business consultant Giorgos Chalvatzis. Additionally, investment project consultants discussed financial tools and support services available to businesses. The seminar emphasized that successful entry into foreign markets requires strategic organization and market knowledge beyond having a quality product.